No templates. No algorithm gaming. Just authentic content that converts your expertise into a steady stream of leads.
For busy founders who don't have time to write.
Get your free strategySee my proven approach
Recent client results →We turn your expertise into engaging LinkedIn content that sounds exactly like you.
Every post is strategically crafted to attract and convert your ideal clients.
Just authentic thought leadership that builds real relationships and trust.
Most founders already have proof. What they don't have is a positioning system that communicates it clearly at scale, in public, 24/7.
You've closed clients. Built IP. Delivered outcomes. But when a cold prospect lands on your profile, they still have to guess what you do and why you're the one to trust.
That gap between how you think and how you're perceived? It's costing you visibility, leverage, and inbound.
A proven framework that builds authentic authority and generates consistent leads.
The Proper System is a comprehensive approach to LinkedIn lead generation that focuses on authentic positioning rather than growth hacks or viral trends.
We uncover your unique positioning through a proven process that identifies what makes your offer truly non-substitutable.
We transform your LinkedIn profile into a high-converting landing page that clearly communicates your value proposition.
We develop a sustainable content approach aligned with your business objectives and audience needs.
We implement proven engagement techniques that convert visibility into qualified leads and sales conversations.
Average timeline: 90 days to consistent lead generation
We rebuild your LinkedIn profile as a high-converting landing page.
Structured around awareness stages and your ICP's real pain points.
We extract and codify what makes your offer non-substitutable.
You've already built something that works offline.
You're ready to take the leap forward.
You want leverage without spending hours writing content.
No fluff. No templates. Just what to fix, and why.
Book your free strategyReal founders, real results. No vanity metrics.
Enterprise B2B
Enterprise SaaS platform struggling with low-quality inbound leads despite strong product-market fit.
"Generated 6 qualified leads in first month, closed 2 deals worth $120K in annual revenue."
Challenge: Founder had deep technical expertise but struggled to communicate value proposition on LinkedIn.
Approach: Developed a content strategy around specific pain points in the enterprise procurement process.
Results: 450% increase in profile views, 6 qualified leads in first month, and 2 closed deals within 60 days.
ROI: 12x return on marketing investment within 90 days.
Creative Services
Creative agency with excellent client results but inconsistent lead generation and high client acquisition costs.
"Inbound inquiries up 200% in 90 days. LinkedIn profile views increased by 450%."
Challenge: Agency known for quality work but struggling to stand out in a crowded market.
Approach: Developed a thought leadership position around specific creative processes and ROI measurement.
Results: Profile views up 450%, inbound inquiries increased 200%, and client acquisition cost reduced by 40%.
ROI: Eliminated paid lead generation completely within 6 months.
Financial Services
Experienced consultant with deep expertise but limited visibility beyond referral network.
"Landed 3 speaking engagements and 4 high-ticket clients from LinkedIn content alone."
Challenge: Highly qualified consultant with 15+ years experience but minimal online presence.
Approach: Created a knowledge-sharing strategy highlighting insider perspectives on industry challenges.
Results: Secured 3 speaking engagements, 4 high-ticket clients, and 85% increase in content engagement.
ROI: 200% increase in consulting revenue within 6 months.
We'll send your personalized breakdown in 72h or less. If it clicks, we talk.